Legendary hard rock singer Joe Lynn Turner (RAINBOW, DEEP PURPLE) and Music Theories Recordings / Mascot Label Group have announced the global release of his new album, “Belly Of The Beast”, on October 28.The official lyric video for the LP’s second single, “Black Sun”, can be seen below.
Turner once again collaborated with Wayne Joyner, who created the accompanying visual for the lead reveal “Belly Of The Beast”. He states: “Confucius shared, ‘Signs and symbols rule The World, not words nor laws.’ The Black Sun is an esoteric, occult symbol used by the secret Elite Brotherhood called the Illuminati. It is a symbol of power, energy, and dominance. Those of us who are familiar with the concept can better understand how the Beast System operates. The agenda is to create a system of global government imposed on the world population known as the New World Order or recently named The Great Reset. The agenda is once again activated to complete this imposed ideology. The Black Sun is on the rise…”
When asked about his collaboration with Joyner, Turner offers: “Our collaboration on the ‘Belly Of The Beast’ lyric video was an indelible experience. Wayne completely understands what the vision and purpose of such a medium must communicate to the audience. His professionalism is of the highest caliber and his easy-going personality makes it a pleasure to share ideas. He then sets these ideas into a form creating a visual experience for the musical identity of the song that otherwise would have been lost in audio format only. Wayne makes you hear it, see it and connect to it on a multitude of levels.”
Similar sentiments are shared when asked about Russian photographer Agata Nigrovskaya, who captured the portraits presenting his natural likeness timed to the reveal about his life-long condition of alopecia. He states: “Agatha is a very intuitive spirit. She connects with the artist on a deep emotional level and achieves an almost transcendent outcome in her photography. The communication between her and I was unspoken, but understood. Through her sophisticated, raw and fearless approach, she is able to bring the deeper emotions and potential out of her subject. I am so appreciative to have these two creative forces collaborating with me in supporting the upcoming ‘Belly Of The Beast’ album release.”
The painting that graces the cover of the forthcoming Mascot Label Group debut is the work of Aliaksandr Akutsionak. As Turner shares: “Art should shake you, disturb you, inspire you, and make you feel emotions that penetrate the soul. When Aliaksandr presented me with this painting, I was absolutely moved by it, and knew at once it had to be the cover art for “Belly Of The Beast”. It is a perfect visualization of the message and meaning I am trying to portray. He is a gifted young edgy painter, and tattoo artist. His visions and interpretations of his inner self are unique and original. His work transfers his spirit to canvas, and stimulates the imagination of the viewer.”
The wildest times call for the freest of voices. After selling millions of records, playing to countless fans, and fronting some of the most influential rock bands in history, award-winning songwriter and vocal dynamo Joe Lynn Turner speaks his mind as loudly as possible on his eleventh full-length offering and Mascot Label Group debut, “Belly Of The Beast”. Joining forces with producer Peter Tägtgren (HYPOCRISY, PAIN, LINDEMANN), the New Jersey-born powerhouse conjures up the kind of heavy metal that not only makes you throw your fist in the air, but also makes you think.
“‘Belly Of The Beast’ is a phrase we’ve heard over and over again in history,” he observes. “You can trace the cults and corruption all over the world back to prophecies in the Bible. It feels like it’s coming to fruition these days. When you look at the book of Revelation, there it is. I’ve always dipped into esoteric knowledge, hermeticism, occultism, Bible research, eclectic philosophy. I’ve been fascinated with discovery of hidden mysteries. We are in a true spiritual war right now. It’s good versus evil. We’ve all got an angel on one shoulder and a devil on the other. We’re in the belly of the beast, trapped in the system, and there’s no way out of it. The album addresses this.”
A five-decade career prepared him to make such a statement. Joe founded FANDANGO in 1977 and sang for the band for four records before RAINBOW guitarist Ritchie Blackmore rang. His vocals powered the seminal “Difficult To Cure” in 1981, going gold in the U.K., France, and Japan in addition to cracking the Top 50 of the Billboard 200 and Top 3 on the U.K. albums chart. A year later, he ignited RAINBOW‘s “Straight Between The Eyes”, which Guitar World retrospectively hailed as one of “The 25 Greatest Rock Guitar Albums” of 1982. It also spawned the Hot 100 hit “Stone Cold”. During 1988, a Polygram VP wanted Turner to extend his writing and singing skills to collaborate with legendary shred virtuoso Yngwie Malmsteen for his project RISING FORCE. Their album, “Odyssey”, scaled the Top 40 of the Top 200, marking Malmsteen‘s highest bow on the respective chart and going gold in Sweden. Not long after, he re-teamed with Blackmore for DEEP PURPLE‘s “Slaves And Masters” (1990),reaching gold status in Switzerland and Japan.
In addition, he has co-written for and appeared on classics such as Mick Jones‘s “Mick Jones” (1989),RIOT‘s “The Privilege Of Power” (1990) and Lita Ford‘s “Dangerous Curves” (1991),to name a few. Not to mention, he lent his background vocals to Michael Bolton‘s double-platinum “The Hunger” (1987), Cher‘s platinum “Cher” (1987), Billy Joel‘s Grammy Award-nominated quadruple-platinum “Storm Front” (1989),and many more. From 2001 to 2004 he teamed up with his friend and counterpart Glenn Hughes and formed HTP (HUGHES TURNER PROJECT). The release of two highly acclaimed original albums and two world tours in support gave him further recognition. Other collaborations range from shining on stage with “Raiding The Rock Vault” at LVH Hotel and Casino and an unforgettable turn on “X Factor Bulgaria” to two cuts on MICHAEL SCHENKER GROUP‘s 2021 album, “Immortal”.
In 2017, he initially met Peter after performing at his brother’s private birthday party. Soon later, Joe and Peter collaborated on their first track “Don’t Fear The Dark”, cementing their creative partnership and assembling what would become “Belly Of The Beast”.
“It happened completely by accident, but some of the best things happen by accident,” Joe notes. “I was not very familiar with Peter‘s bands PAIN and HYPOCRISY, but when we met, I loved his personality, and I felt like we had a chemistry together. On the writing side, you have to change and grow to mature. I had this in me. As far as pushing into a heavy vein, Peter said, ‘Joe adapted his voice,’ which is the truth. It’s still me though. I kept it dirty, gritty, and metal.”
The title track and first single “Belly Of The Beast” storms out of the gate on a barrage of airtight guitars and pummeling double bass. Before a skyscraping solo, it crashes into a plea, “Heaven help us shall we be released, ’cause we can’t break free.”
“It’s all about the ritual and the serpent god of fear, which is Lucifer,” he notes. “Who creates the spell upon mankind. If you believe in good, you must believe in evil. It’s the yin and yang of life. They must co-exist, it’s simple physics. This track had an evil flavor, so upon listening, the story line was obvious to me. Peter sprang the double-time chorus on me, and we went for it.”
This chapter saw him make a crucial personal decision too. Diagnosed with alopecia at three-years-old, he began to wear a wig at 14-years-old, dealing with “emotional and psychological damage from cruel bullying in school.” So, he wore the hairpiece throughout his career until finally deciding to go without it. “In a way, it’s a blessing and a curse,” he admits. “I have nothing to prove, and I can wear a wig — or not. I am free to do what I want. I’m a grown man, and I’m getting to be an older man. Many men in this business eventually come to the decision to continue to ‘wear hair’ or shave their head which is very fashionable today. Either way, it takes a lot of personal courage. Assholes in high school trying to kick me around made me stronger and gave me the necessary motivation and strength to rise above the rest. Anger and pain are a great tool. If applied correctly, it could develop you to become the best version of yourself. Instead of running away, I was ‘hiding in plain sight.'”
In the end, Joe has something to say at the pit of “Belly Of The Beast”. “Rock ‘n’ roll is about entertainment of course, but I hope you hear the message as well,” he leaves off. “It seems like everyone has sold their souls to major corporations. Once people are rich and popular, they become a part of the establishment. Where are the rebels? Who’s going to say, ‘Fuck you! We aren’t going to take this shit?’ I am.”
“Belly Of The Beast” Tracklist:
- Belly Of The Beast
- Black Sun
- Tortured Soul
- Rise Up
- Dark Night Of The Soul
- Tears Of Blood
- Don’t Fear The Dark
- Fallen World
- Living The Dream